“Supply chain partnerships run into problems because the criteria for success are focused on time, cost and quality, while your perspective is likely to focus on revenue and revenue. A supply chain partnership only works if each party involved can meet the expectations of end customers in terms of quality and price while remaining profitable. Companies are typically engaged in supply chain partnerships to reduce costs, streamline processes or improve quality. Unfortunately, supply partnerships, however valuable, can be among the most difficult types of alliances to maintain. Other examples of supply chain partnerships come from the technology sector. Intel presents processors for many computer manufacturers. Toyota supplies engines for lotus of sports cars. Texas Instruments makes chips for anything you can imagine. These companies have strategic supply chain partnerships with other companies.
Such an agreement could exist between a digital marketing agency and a graphic designer, a web designer, a database management company or an Internet service provider and an e-mail provider, to name but a few of the many possibilities. That is also why the various strategic partnerships we mentioned in this article exist between some of the biggest names in the industry. Cooperation in a strategic partnership has worked for major players such as Nokia and Microsoft, and with careful planning, it can also work for your business. It`s about taking the leap and saying, “I`m doing” a strategic partnership agreement. Recommendation agreements are probably the most fundamental and informal type of strategic alliances, but strategic marketing partnerships can be much more complex. A non-equity alliance occurs when two companies agree on a contractual relationship that allocates resources, assets or other resources. Many examples of strategic partnerships are also considered non-equity alliances. It should also be kept in mind that strategic partnerships can also reduce risk. This means, for example, that if you choose a strategic manufacturing partner that manages a plant and insures its employees, you will be dispossessed of responsibility for operating a similar facility. PandaTip: This is another part of a partnership agreement that benefits from being specific. Don`t confuse the compensation later, spell it here. As part of a strategic partnership, two companies are interweeding their efforts in a particular area, such as marketing, supply chain, integration, technology, finance or a combination of these.